Policymaker Mindsets: The Pragmatist
The Pragmatist’s approach is grounded in practicality and feasibility
For UCD professionals, understanding how to present design solutions that are straightforward and implementable is key to engaging The Pragmatist effectively.
Who is The Pragmatist?
Pragmatists are direct, results-oriented, and focused on feasible solutions.
They are drawn to ideas that are achievable, cost-effective, and have a clear impact. Initiatives that are practical, easily implementable, and demonstrate clear benefits float the Pragmatist’s boat.
They’re the ones in the meeting keen to ‘confirm next steps’.
Engagement strategies
Be straightforward, focusing on logistics, resources, and implementation strategies.
Avoid presenting overly ambitious or theoretical designs that lack a clear implementation path.
When it comes to UCD, emphasise the practical benefits, such as improved user satisfaction and efficiency.
Offer detailed plans that outline how UCD principles can be applied without delaying delivery.
Share examples of other design-led projects that have achieved tangible results without taking forever and costing millions.
Summary
Engaging The Pragmatist involves demonstrating that UCD not only enhances user experiences but does so in a practical, achievable manner. Showcasing the real-world application of UCD principles is essential.
Get in touch
Have you worked with someone who sounds like The Pragmatist? What challenges have you faced? What strategies have you found effective?